GigMasters Celebrates Fifteen Years of Booking Live Entertainment


Today marks the 15th anniversary of, the web's leading entertainment booking service. Launched in early 1997, GigMasters has provided live entertainment for over 150,000 special events — weddings, corporate events, kids' parties, festivals and more. Today, GigMasters counts 10,000 entertainers as active members — everything from bands and DJs to celebrity impersonators and balloon twisters.

The service was founded by Michael Caldwell and Kevin Kinyon, two lifelong friends and musicians who set out to help their fellow entertainers gain exposure on the web, no easy task in the early days of the Internet. The two plugged away on nights and weekends, building the site's roster of performers and getting their members booked one gig at a time. After several years and countless late nights, the two aspiring entrepreneurs were able to quit their day jobs and commit themselves to GigMasters full-time.

“I'm most proud of what we've been able to do for our performers,” said Caldwell, himself a classically-trained viola player. “As someone who once considered a career in performance, I've felt heartened knowing we created a service that helps other performers earn a living doing what they love.”

Headquartered in South Norwalk, CT, GigMasters employs over twenty employees, including web developers, marketers, sales associates and customer specialists.

“It's amazing for me to look back at how GigMasters started and how far we've come,” said Kinyon. “What began as a DIY website has evolved into a full-service booking company with an office of employees ready to help every step of the way. It used to be just Mike and me working out of our apartments and a local Kinko's.”

Caldwell, Kinyon and company have combined some of the web's latest technologies with a hands-on approach to entertainment booking. The company prides itself on being both technology-driven and service oriented — providing personal one-on-one service to their members and clients.

How will the company celebrate its anniversary? “By doing what we do every day,” Caldwell explained. “Helping performers get booked and helping people hire amazing entertainment for their events. That plus a ping pong tournament and champagne toast.”

About GigMasters
GigMasters is the number one event entertainment booking service, guiding party planners and hosts to the right entertainment for every event. By combining the efficiency of the web with the personal touch of a private event planner, GigMasters has helped facilitate more than 150,000 bookings. With the Internet's largest nationwide database of client-rated entertainers for live music and variety entertainment, GigMasters boasts 10,000 performers including live bands, DJs, wedding musicians, celebrity impersonators, balloon twisters, stand-up comedians, jazz trios, bagpipers, string quartets, soloists and more. The site, founded in 1997 by Kevin Kinyon and Michael Caldwell, attracts over 25,000 daily visits* throughout North America. GigMasters is a proud member of the Better Business Bureau, TRUSTe, and is also a DigiCert secured website. For more information, please visit

*Source: Google Analytics